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LawSites – Intapp Launches AI-Powered DealCloud Activator to Enhance Business Development for Professional Services Firms; Announces Other Product Updates

Legal Intapp Assist
Journalist and lawyer Bob Ambrogi published an article on Intapp's new product enhancements announced at the company's flagship product event Amplify 2025. His article covers the launch of Intapp DealCloud Activator, an AI-enabled growth platform that helps professionals prioritize effective BD activities across the client lifecycle, as well as new capabilities in Intapp Time, Intapp Walls, and Intapp Assist.
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Reuters – For law firms, empowering attorneys to be savvy developers of new business may be the key to winning the talent war

Legal
Gemma Prescott, Practice Group Leader for Marketing and Business Development at Intapp, and Lavinia Calvert, former Vice President of the Legal Industry Group at Intapp published an article in Reuters. In the article they explain how providing training and technology that fosters Activator behaviors among newer lawyers may motivate them to remain at their firm.
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Bloomberg Law – Merging Law Firms Face Challenge of Creating New Identity

Legal Intapp DealCloud
Laura Saklad, Legal Industry Principal at Intapp, recently spoke with reporter Justin Henry from Bloomberg Law for an article on establishing a firm's identity during a merger. She shared her thoughts on the importance of addressing operational decisions––such as how much control partners have, ways lawyers develop business, and factors that dictate pay–– during a merger to set forth a clear culture and identity.
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Reuters – Active relationship management: the new imperative for law firms

Legal Intapp Conflicts
Lavinia Calvert, Vice President of the Legal Industry Group at Intapp, published an article in Reuters on how changing client buying behaviors are necessitating changes in business development practices. The article outlines the five business development archetypes found in the The Rainmaker Genome Project study and details why Activators are the new Rainmakers.
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New York Law Journal – AI has only begun to reshape the business of law

Legal Intapp Conflicts
The New York Law Journal published an article on the transformative nature of AI by three Intapp experts. The article states that while the the place of generative AI in legal work is far from settled, many are optimistic about the technology and are forcing the conversation in their firms. It goes on to give tangible examples and uses of AI in conflicts checking, timekeeping, and business development.
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